21 Feb The Harlem Shake
Have you been able to avoid the new Internet hype, The Harlem Shake? In the unlikely event that you have, it won’t be for much longer, trust me.
The YouTube video was first uploaded the 2nd of February and has already reached 40,000 versions viewed by 175 million people, almost 3 times the UK population! It doesn’t look as if it will stop anytime soon either. After 3 weeks, the crazy dance videos are still at its peak, with around 4000 videos uploaded daily. The true meaning of viral!
The first video uploaded was in January by the v-logger Filthy Frank, where a group of costumed people were dancing to Baauer’s song “Harlem Shake”. It was followed by 5 teenagers from Queensland, Australia, from which the dance concept was established and the big hype began.
The Original Version
The Harlem Shake Video Creating the Meme
All the videos follow the same notion; a 30 second opening by one person wearing a helmet of some sort and as the beat drops in Baauer’s tune, a group of people breaks out dancing in the craziest way possible wearing strange costumes. Sounds like a good video, right? Only your imagination can stop you from producing a crazy Harlem Shake!
At VNV Sounds some of our favourites are:
The Washing Machine Version
The Army Version
The Underwater Version
Amongst all the videos, which one is your favourite?
As DJ and AV suppliers we often work with musicians, and I can’t help but to think about what insane PR this must be for Baauer. From now on we will have to include “The Harlem Shake” in our DJ track list. I wonder if the crowd will go as crazy as in the videos!? We can’t wait to see!
Next time you hire a DJ in London, do you want him/her to play “The Harlem Shake”?